A company needs to implement etiquette rules for the following three reasons:
Professionalism: by using proper email language your company will convey a professional image.
Efficiency: emails that get to the point are much more effective than poorly worded emails.
Protection from liability: employee awareness of email risks will protect your company from costly law suits.
--From emailreplies.comThe legal liability issue is very real, especially for people in legal, financial, and health-related industries.
Some online resources:
http://www.library.yale.edu/training/netiquette/addition.html - Yale University
http://www.learnthenet.com/english/html/65mailet.htm - LearnTheNet.com
http://careerplanning.about.com/od/communication/a/email_etiquette.htm - the Career Planning Guide at About.com
http://owl.english.purdue.edu/handouts/pw/p_emailett.html - Purdue
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